The 2030 World Cup will bring attention, investment, visitors, and excitement.

But I believe Morocco’s biggest opportunity is not the tournament itself.

It is what happens before and after it.

The real opportunity is developing a generation of young people capable of competing on a global stage.

A stadium can be built in a few years.

Developing skills, leadership, innovation, and entrepreneurship takes much longer.

The countries that benefit most from major international events are not necessarily those that host them.

They are the countries that use these events as catalysts for long-term development.

As students and young professionals, we should see the World Cup as a reminder that the future is arriving faster than we think.

Languages, technology, communication, leadership, and problem-solving are becoming increasingly important.

The tournament will eventually end.

The skills we build today can continue creating opportunities for decades.